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Cause for Change: The Why and How of Nonprofit Millennial Engagement , by Kari Dunn Saratovsky and Derrick Feldmann
The Start-Up of You, by Reid Hoffman, cofounder and chairman of LinkedIn
Bringing the Social Media Revolution to Health Care, by the Mayo Clinic Center for Social Media
To Sell is Human: The Surprising Truth About Moving Others, by Daniel H. Pink
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Tag Archives: steve jobs
If you want to hear great speeches, I recommend two sources — TED talks and commencement addresses. Walter Isaacson, who wrote Steve Jobs’ biography, recently gave the graduates of Pomona College some great advice: “You are officially credentialed as smart. That’s the good news. The bad news, as you’ll learn, is that smart people are a dime a dozen, and they usually don’t amount to much.”
In telling three stories — about Jobs, Albert Einstein, and Ben Franklin — Isaacson pulled no punches in telling the graduates that the real measure of their professional lives will not be how much money they make, or what titles they achieve, but by what they create to improve people’s lives. He advised the graduates: “At the end of your days when you look back…it’s not just about saying how successful you were, how many toys or trinkets or how much power you accumulated. It’s about what you created, about what you did to make the world a slightly better place because you were here.”
Read highlights of Isaacson’s address, “Three Stories About Steve Jobs, Einstein, And Ben Franklin Prove That Creative Beats Smart.” Or watch it below.